Getting Ready for Holiday Season
1. Review Your Rates and Cancellation Policies
Before diving into the busy season, take a moment to review your pricing structure and cancellation policies. The pet-sitting market can shift over time, so it’s wise to check out what other sitters in your area are charging. However, it’s essential to set prices that reflect the value of your time and expertise.
Seasonal rates feature can be set for periods of increased demand - so make sure to review both your standard and seasonal prices.
Pet owners are likely to scrutinise your cancellation policy more closely during peak seasons. Make sure you’re comfortable with your current policy and fully understand the terms. This ensures that both you and the pet owner are on the same page, reducing the chance of disputes.
- Flexible cancellation policy: Full refund if pet owner cancels by 12:00pm (noon) one day before the service begins. 50% refund for the cancelled days if cancelled after 12:00pm (noon) the day before the service begins.
- Moderate cancellation policy: Full refund if pet owner cancels by 12:00pm (noon) 7 days before the service begins. 50% refund for the cancelled days if cancelled after 12:00pm (noon) 7 days before the service begins.
Remember, you can adjust the services you offer at any time. If you feel that certain services are no longer feasible, don’t hesitate to update your profile accordingly.
2. Update Your Calendar
Nothing frustrates a pet owner more than finding out their chosen sitter isn’t available on the dates they need. Keep your calendar up to date with your availability for each service. Whether you’re available for dog walking, pet sitting, or home dog boarding, ensure your calendar reflects it.
Make use of features like ‘one client at a time’ or ‘repeat clients only’ to manage your bookings effectively. If you need a break, don’t forget to switch on ‘away mode’ to prevent any unwanted enquiries.
Read more about your calendar settings Here!
3. Perfect Your Profile Picture
Your profile picture is the first thing potential clients see, so make it count. Choose a clear, front-facing, and well-lit photo where you’re smiling and approachable. A professional-looking image, similar to a LinkedIn profile picture, works well, but don’t worry—a good smartphone photo can do the trick.
Avoid selfies, filters, or stickers; a natural, welcoming photo is much more appealing to pet owners. Also, make sure you’re the only one in the picture so pet owners know exactly who will be caring for their beloved pets.
4. Refresh Your Gallery
Your gallery is a great way to showcase your experience and love for animals. Pet owners enjoy seeing images of the pets you’ve cared for, so make sure your photos are clear, bright, and in focus.
If you offer home dog boarding or doggy daycare, include several photos of the spaces where the pets will be staying. Pet owners want to ensure their pets will be safe, comfortable, and well cared for, so give them a visual tour of your pet-friendly environment.
5. Freshen Up Your Profile Description
A well-crafted profile description is your opportunity to tell pet owners why they should choose you. Think about what you would want to know if you were entrusting your pet to someone else’s care.
Include details such as:
- Your hobbies and interests
- Previous pet care experience
- Information about your current pets
- Any relevant qualifications or certifications (e.g., Police Check, Grooming etc)
- Your daily routine and how it affects your availability
- Nearby parks or dog walking routes
- The layout of your home, including any safety features
Also, be specific about the services you offer. How long will your dog walks be? Do you provide additional services like grooming, administering medication, or watering plants? The more information you provide, the more confident pet owners will feel about booking your services.
Final Tips for a Standout Profile
To keep your profile active and relevant, log in to Pawshake regularly and make updates as needed. The Pawshake app makes it easy to stay on top of your messages and manage your bookings on the go.
Encourage pet owners who use your services to leave reviews. Positive feedback can significantly boost your chances of attracting new clients. If you need some inspiration, check out how other local sitters market themselves and adapt their successful strategies to your profile.
Finally, don’t forget about sitter marketing materials available on your profile dashboard. These can be great tools to promote your services at dog parks or among your pet-owner friends.
Are you interested in becoming a Pawshake Sitter? Apply Today!